Product + Content Marketing. B2B Tech.
I’ll identify what your prospects really care about…then create campaigns that lead them down the funnel.
So you can make the sale.
How I can help
Writing for brand awareness (thought-leadership, social, events, 360 brand campaign concepts, voice and tone guidelines)
Writing for demand generation and ABM (webinars, blogs, paid article placements, landing pages, scripts, emails, ads)
Editing and proofreading
SME interviews, messaging workshops, and targeted content strategies
Project management from idea to final deliverable (both agile and non-agile)
Digital marketing operations: Salesforce, Marketo, WordPress, 6sense, Sprout Social, Semrush
Extensive experience in B2B tech: IT infrastructure/services, software, partner marketing
Imaginative/original thinking
Kind words
Creative and marketing honors
Webby Honoree for Best Blog Writing
Webby Award for Social/Education and Discovery
Cannes Bronze Lion for Cyber
Bronze Clio Award for Branded Entertainment
Finalist in Poetry International’s C.P. Cavafy Contest
Finalist in the National Norman Mailer College Poetry Contest
Semi-finalist in Eugene O’Neill Playwrights Conference, one-act play
Semi-finalist in Eugene O’Neill Playwrights Conference, full-length play
Runner up in New York University’s Academy of American Poets Contest
Original eBook
Marketing Imitates Art:
Using the elements of storytelling to create mindshare
The marketing industry is rapidly changing—what’s new and cool today will be gone tomorrow. The elements of storytelling, however, have remained unchanged since the beginning of human history.
Here are some ideas you can cling to, with full confidence they won’t slip from your fingers to make room for the next big thing.